Decision day: Is Snap the next Google or Twitter?

Drew Pascarella, lecturer of finance at Cornell University’s Samuel Curtis Johnson Graduate School of Management, says that Snap’s IPO, expected to be announced after the U.S. stock market closes today, will tell us if investors believe Snap can become a premiere destination for digital advertising, or if the firm will follow the path of Twitter – […]

Investors beware: Snap’s secrecy at odds with IPO

Drew Pascarella, lecturer of finance at the Samuel Curtis Johnson Graduate School of Management, says that the photo-sharing social network Snap, which officially filed for an IPO on Thursday, has a history of secrecy that is at odds with its now public profile.   Bio: https://www.johnson.cornell.edu/Faculty-And-Research/Profile?id=ddp4   Pascarella says: “Investors, beware. Snap’s dismissive behavior towards […]