Obamacare support: When polls mention repeal it seals the deal

ITHACA, N.Y. – With the U.S. Senate set to take up debate on a new health care bill, Cornell researchers asked a simple question: Does the American public want former President Obama’s health care law repealed and replaced? It depends on how you ask the question. The researchers analyzed hundreds of national opinion polls from […]

More prime-time ads could kick drunken driving to the curb

ITHACA, N.Y. – More than 10,000 people die each year from alcohol-related accidents, and drunken driving is a leading killer of young people. Public service announcements about the dangers of drunken driving could change that – but only if more people see those ads, according to a new Cornell University study. For example, by doubling […]

Pro-pot arguments fly higher with likely voters

Four states legalized recreational marijuana in November, nearly doubling the number of states where recreational pot is legal. As more states consider joining them, a range of arguments for and against legalization is swirling around the national conversation. But which of these arguments resonate most strongly with Americans? It’s the arguments that support legalization, according […]

Soda tax fight bubbling in Philadelphia

Jeff Niederdeppe, a communication professor at Cornell University who studies health messaging and co-author of the recent study “Americans’ opinions about policies to reduce consumption of sugar-sweetened beverages,” says the beverage industry will fight Philadelphia Mayor Jim Kenney’s proposed soda tax by funding front groups to make it appear like there is a grassroots uprising. […]

People unwilling to swallow soda tax, size restrictions

ITHACA, N.Y. – Those hoping to dilute Americans’ taste for soda, energy drinks, sweetened tea, and other sugary beverages should take their quest to school lunchrooms rather than legislative chambers, according to a recent study by media and health policy experts. Soda taxes and beverage portion size restrictions were unpalatable to the 1,319 U.S. adults […]

New ban means E-cigarettes should go up in smoke in LA

Jeff Niederdeppe, a communication professor at Cornell University who studies health messaging – specifically how media, marketing and warning messages on tobacco products impact sales to youth – comments on how Los Angeles’ decision to ban e-cigarettes in many public spaces will help stop the glamorization of e-cigarette use. Niederdeppe says:  “The Los Angeles City […]

CVS decision to quit tobacco a game-changing move

Jeff Niederdeppe, communication professor at Cornell University who studies health messaging – specifically how media, marketing and warning messages on tobacco products impact sales to youth – comments on today’s CVS decision to stop selling tobacco products by Oct. 1. Niederdeppe says: “CVS Pharmacy’s decision to stop selling tobacco products is a groundbreaking move, albeit […]