Blinded by non-science: Trivial scientific information increases trust in products

Beware of trivial graphs and formulas, warns new research from Cornell University. Published this week in Public Understanding of Science, the Cornell Food and Brand Lab study found trivial graphs or formulas accompanying medical information can lead consumers to believe products are more effective. “Your faith in science may actually make you more likely to trust […]

Watch the news, lose some weight

Can watching dramatic television make you fat? Yes, according to a new Cornell Food and Brand Lab study published this week in the Journal of the American Medical Association: Internal Medicine. The study finds that fast-paced television programs might lead people to eat twice as much food. “More stimulating programs that are fast paced and […]

Are your food fears founded in science?

From the grocery aisle to the TV dial, health and safety claims about foods and their ingredients are dominating conversation, often scaring consumers away from many products and ingredients. The new Cornell University study, “Ingredient-based food fears and avoidance: antecedents and antidotes” published in the journal Food Quality and Preference, investigated food fears – why […]